EAMC History

A Little History Goes a Long Way...

In 1980, ten arena marketers came together for the first official meeting of the Arena Sales and Marketing Conference to share ideas and discuss common problems within the industry. Since meeting together at the Met Center in Minneapolis, Minnesota, that first day over thirty years ago, the conference has grown to attract over 350 participants from across the country to network, to educate and to discuss ideas and information critical to the live entertainment industry.

The Event and Arena Marketing Conference Founders, Robbie Braesler, Geri Couch-Kroon, Rob Franklin, Steve Greenberg, Charlie Mancuso, Steve Nazro, Gigi Pilhofer, Karen Swan, Brad Walsh, and Ray Ward not only conceptualized the idea of a conference, but facilitated the support of building managers and show producers to make the conference a success.

For the next three years, the conference took place in St. Louis and then in 1985 began touring the country as different venues served as conference hosts.
Unlike other professional organizations, this conference has been planned entirely by volunteers since its inception in 1980.

In 1999, the name of the conference was changed to reflect the overall scope of marketing departments, which today includes group sales, publicity, promotions, advertising and marketing professionals. The organization was also formalized into an association and became the Arena Marketing Conference, Inc.

In 2001, the organization was recognized by the IRS as a non-profit. Then in 2004, the name was changed again to reflect the nature of the live entertainment industry, thus becoming what it is today: Event and Arena Marketing Conference.

The vision of the conference Founders and volunteers to keep this conference independent, affordable and open to as many people as possible still holds true today.

EAMC Host Cities

  • 1980 Minneapolis
  • 1981 Richfield, Ohio
  • 1982 St. Louis
  • 1983 St. Louis
  • 1984 St. Louis
  • 1985 Houston
  • 1986 Detroit
  • 1987 Philadelphia
  • 1988 Washington, DC
  • 1989 Destin, FL
  • 1990 Minneapolis
  • 1991 Hartford
  • 1992 Los Angeles
  • 1993 Miami
  • 1994 New Orleans
  • 1995 Orlando
  • 1996 Las Vegas
  • 1997 Phoenix
  • 1998 Nashville
  • 1999 Anaheim
  • 2000 Minneapolis
  • 2001 Boston
  • 2002 Salt Lake City
  • 2003 Memphis
  • 2004 Toronto
  • 2005 Denver
  • 2006 Miami
  • 2007 Dallas
  • 2008 Washington, DC
  • 2009 Colorado Springs
  • 2010 Chicago
  • 2011 Indianapolis
  • 2012 Vancouver, BC
  • 2013 Austin
  • 2014 New Orleans
  • 2015 Los Angeles
  • 2016 Nashville
  • 2017 Tulsa